ReefCircular is developing an environmentally friendly bioconcrete made from waste seashells and natural marine binders. Unlike regular bioconcrete, our bioconcrete doesn’t require extreme temperatures, therefore, it has significantly lower CO2 emissions. Since we use waste seashells from the fishing industry, that would otherwise be discarded, we are contributing to a circular economy. The bioconcrete will be 3D printed into artificial reefs to help restore marine ecosystems that have been damaged by human activity. This will increase marine biodiversity and the benefits healthy marine ecosystems produce, e.g., increased coastal protection, increased fisheries yields and improved water quality. We anticipate our primary customers will be NGOs, governments, and private organizations, e.g., offshore wind farm companies, which comprise a multi-billion-dollar market in terms of marine restoration. We will provide our customers will data showing how our reefs positively benefit marine biodiversity, which can be used in ESG reporting and marketing. Innofounder’s investment will allow both co-founders to work full-time on ReefCircular and dedicate all our efforts to growing ReefCircular into a commercially viable business. We aim to set up a production facility initially in Denmark and then expand to have production facilities globally.

Reevela transforms hospitality venues, like boutique hotels, into interactive product showrooms and retail storefronts. With our mobile app, guests can easily discover and purchase design items using visual search technology. Our unique marketplace and storytelling platform delivers accurate results based on location. We know that only 20% of buying decisions are based on logic and needs, so we've designed our platform to capitalise on the emotional aspect of decision making. Our app helps consumers make more sustainable and conscious purchases, while also providing an expanded showroom network for design companies and generating new ancillary sales channels for hospitality venues. Thanks to investment from Innofounder and the accompanying accelerator program, we aim to launch a MVP with proven commercial success, generating at least 60,000 kr in monthly sales revenue. We also plan to identify our product-market-fit and build brand awareness with a minimum of 1000 repeat users acting as ambassadors and 5000 followers across all marketing channels. Our vision for Reevela is to revolutionise the way physical environments are transformed into showrooms and become the leading product placement ecosystem in the world.

Dette projekt udvikler platformstænkning teoretisk og praktisk for at understøtte transformationen af byggebranchen mod et regenerativt bygget miljø. De overordnede mål er: at kortlægge, forbedre og konsolidere renoveringsplatforme inden for en cirkulær økonomi. Projektet er struktureret i tre hovedfaser, kaldet arbejdspakker, med tilknyttede forskningsspørgsmål og kommercielle leverancer, der adresserer de grundlæggende cirkulære udfordringer.

Denne undersøgelse introducerer en ny økologisk metodologi for bæredygtigt byggeri og vurderer miljøpåvirkninger, fremmer drivhusgasreduktion og naturforvaltning. Tilgangen fremmer grønne forretningsmodeller og udnytter økosystemtjenester til at styrke lokalsamfund. Med vægt på cirkulært byggeri, går det ind for en naturbaseret cirkulær økonomi. Ved hjælp af avancerede miljødata understreger forskningen d ns betydning i grønne overgange inden for fysisk planlægning og arkitektonisk design.